Banks expand small-business loans

Banks know what the public wants to hear: They’re lending money to the little guys.

JPMorgan Chase & Co.’s new ad campaign publicizes the bank’s plans to lend $10 billion to small businesses this year. Other banks, including Wells Fargo & Co. and Huntington Bancshares Inc., also say they’ll extend more small-business loans.

Bold promises, for sure. Just don’t expect to know many details on how they’re delivered.

Forget searching for “small business loans” on the banks’ Web sites to get specifics on the progress of these new programs. Same goes for digging into the banks’ finances, because you aren’t going to find this segment broken out in one spot.